London Transport Users Committee – WHERE IS THIS 2004

Description

Published in March 2004, this 32-page report, “Where is this? An audit of station name signing,” was commissioned by the London Transport Users Committee (LTUC) and expertly prepared by the Information Design Unit of Enterprise IG, acknowledged leaders in good signing practice. The document presents an extensive audit of National Rail stations and trains in the London area, informed by document reviews, train operator consultations, detailed train and station audits, and passenger experience analysis by consultants Alison Dixon, Cara Francis, and Colette Jeffrey. Richly illustrated with numerous photographs demonstrating both good and poor practice, it highlights critical issues in sign design, frequency, positioning, and illumination impacting passenger legibility and awareness, particularly after dark or from moving trains. Far more than a mere critique, the report offers concrete recommendations for improving consistency and effectiveness, serving as a vital resource for railway managers seeking practical, inexpensive ‘quick wins’ to enhance passenger goodwill and accessibility.