Roberts J et al – GETTING THERE 1985

Description

This 32-page historical document, published by Timetable World around 1985, offers an in-depth assessment of London Transport’s efforts to improve bus passenger information literature for Central London between 1979 and 1985. Functioning as a critical study, it meticulously details the complex interplay of design theory, internal decision-making processes, market research, and external contributions from various designers and consultants (e.g., Ben Beveridge, Royds London Ltd, Roger Graef, Andrew Holmes). The report is richly illustrated with numerous figures, including historical map reproductions, organizational diagrams, and photographs of key individuals, providing a unique, highly credible insight into the evolution of London’s bus map designs. Its comprehensive scope, drawing on extensive internal LT records and user studies, makes it an invaluable resource for understanding the strategic context, cartographic debates, and practical challenges behind public transport information development.