Brant – PRESENTATION TO THE LBI LITMUS GROUP 2001

Description

This 9-page presentation, dated February 27, 2001, offers a unique and authentic glimpse into the strategic development of London bus passenger information. Authored by David Brant, then a London Buses Marketing Communications Client, it was delivered to the LBI Litmus Group, likely a design or consulting agency, making it a valuable internal document. The presentation showcases the evolution of bus information materials, featuring high-quality visual examples of both existing geographic local area maps and the then-developing “spider” route network maps for various key locations, as well as new stop-specific and multi-panel timetables. This document is a primary source for understanding design challenges and solutions in public transport communication at the turn of the millennium, offering trustworthy insight into the operational and design history of London’s bus network. It is particularly significant for researchers, urban planners, and transport enthusiasts interested in information design and historical transit communication.