Fallat, Solohub, Jeng and Kondeath – IMROVING PUBLIC TRANSIT SCHEDULES 2004

Description

This 83-page research report, published in August 2004 by a team from the New Jersey Institute of Technology and sponsored by the NJDOT and Federal Highway Administration, addresses the critical challenge of making public transit timetables “actually readable.” Leveraging human factors principles, cognitive psychology research, customer focus groups, and quantitative performance evaluations with 30 subjects, the document systematically identifies major deficiencies in existing bus schedule designs. It proposes and tests innovative layout schemes, highlighting the importance of clear visual elements like angled time point locations, column shading, and integrated zone information. Featuring illustrative figures comparing existing and prototype designs, this report remains a significant and trustworthy resource for transit agencies and designers seeking to improve user experience, reduce frustration, and ultimately encourage public transit ridership through intuitive, user-friendly schedule presentations.